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Youngevity® Launches Mineral Makeup Collection™, A Natural Beauty Alternative For The Health-Conscious Consumer

SAN DIEGO, CA (PRWeb) March 9, 2007 -- Building further on its position in the health and wellness markets, Youngevity®, innovative formulator and distributor of plant and mineral-derived supplements, skin care and personal care products, introduces its 100% natural Youngevity® Mineral Makeup Collection™. Youngevity® prides itself on providing products with only the finest quality ingredients, and its entrance into the Mineral Makeup market is no exception.

Youngevity's® Mineral Makeup Collection™ offers eight shades of Mineral Foundation: Sophisticated™ and Sensual™ for light skin tones; Beautiful™ and Fabulous™ for medium-light skin tones; Gorgeous™ and Exquisite™ for medium-dark skin tones; and Magnificent™ and Dazzling™ for dark skin tones. The Mineral Makeup Collection™ also includes Lovely Glow™ Bronzer, Angel Face™ Setting Powder, Invision™ Skin Enhancer™, NuVante™ Nu C Waterless Vitamin C™ along with three professional brushes (Ultimate Concealer, Flawless Face and Kabuki) to grant the ultimate natural makeup experience.

"For 10 years Youngevity® has been known as 'the mineral company' and offering Mineral Makeup is a natural and exciting evolution in product development for us," said Vanessa Hunter, Youngevity's® VP of Marketing.

Containing natural mineral-derived pigments rather than dyes, the colors in the Youngevity® Mineral Makeup Collection™ are deeper, richer and longer-lasting than common makeup formulas. Youngevity® Mineral Foundation maintains its coverage, remaining fresh and natural all day long, bonding with the natural oils of the skin within minutes of being applied. In order to properly penetrate the skin, minerals have to be formulated before they can help to rejuvenate. The best formulas are comprised of 100 percent minerals. Youngevity's® Mineral Makeup Foundation is free of chemicals, dyes, preservatives, irritants, fragrance, talc and bismuth.

The Youngevity® Mineral Makeup Collection™ is available from Youngevity® distributors worldwide by calling (800) 982-3189 or online at www.youngevity.com, at the wholesale price of $100.00 for two Mineral Foundations, Lovely Glow™ Bronzer, Angel Face™ Setting Powder, Invision™ Skin Enhancer™, NuVante™ Nu C Waterless Vitamin C™ and three professional application brushes.

Founded in 1997 by Joel D. Wallach BS, DVM, ND, and Ma Lan MD, MS, with the intent to help people "Live Younger Longer!", Youngevity®, a leading designer of dietary supplements and cutting-edge personal care and wellness lifestyle products, markets worldwide through a network of independent distributors. With Global headquarters in Chula Vista, California, Youngevity® has acquired six like-minded companies (Supralife®, Youngevity®, Ancient Legacy™, Bio-Lumin Essense™, NuVante™ and Tidal Wave™) in the last two years. Youngevity® holds international offices in Australia, New Zealand and Japan. For more information, visit www.youngevity.com.
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